00-04
+61 421932369 hello@luiz-flavio.com
Luiz Flavio

Product Design
Thinking*
on Demand.

I design brands, products, systems and interfaces. Human-centered design & Creative Problem Solving are at the core of my approach. I lead and ship end-to-end projects presenting numerous ways to frame problems and generate solutions.
Book a chat

 

—Expertise

00-01

Strategy
& Research

Data-Driven Decision Making.
No guesswork.

Framework
  • Expert Review based on Usability Principles
  • Contextual Inquiry
  • Usability Benchmarking
  • Moderated Remote Usability Studies
  • Desirability Studies
  • Interviews
  • Surveys
  • Focus Groups
  • Card Sorting
  • Participatory Design
  • Concept Testing
  • Email Surveys
MVP Strategy
  • Market/User Research
  • Product/Service Market Fit
  • Segmentation & Positioning
  • Value Proposition Map
  • Feature Set Development
  • Information Architecture
  • Content Strategy
  • Brand Equity Plan

 

00-02

UX-UI
Design
Thinking™

User-Centred Design & Creative Problem Solving are at the core of my approach.

User Experience Design
  • UX/Conversion Audit
  • User Journey/Product Roadmap
  • Wireframes & Prototypes
  • Information Architecture
  • Content Strategy
  • User Interface Design
  • Interactive Design
Ecommerce Experience Design
  • Conversion Optimisation System
  • A/B Test Design and Development
  • Mobile Ecommerce Design
  • One-click Checkout Integration
  • Shopify/Woocommerce Custom Theme Design
  • Test/Click Analysis & Reporting
  • Google Analytics/Tags Setup & Management
  • B2B/B2C Ecommerce Experience Design
  • Checkout Page Optimisation Design
  • Product Page Optimisation Design
  • Shopping Cart Optimisation Design
  • Sales Funnel Design
00-03

Conversion
Rate Optimisation

Maximize effectiveness.
Optimal business value.

Custom Strategy
  • Refined Analysis
  • Precise Alterations
  • Cost Effective Positioning
  • Account Structure
  • Creative Offer Structure
  • Replatforming
Ai Commerce
  • Google/Meta/TikTok Ad Account Structure Setup and Management
  • Predictive AI Marketing
  • Email Marketing Flows & Campaigns Automation
  • Generative Engine Optimisation (GEO)
  • CRM & Lead Management
  • Omnichannel Marketing
  • Business/Document Process Mapping
  • Search Engine Optimisation (SEO)
  • Social Media Marketing
STRATEGY — UX DESIGN — CONSULTANCY
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